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Bon Choix, Bon Genre, a Persian phrase meaning "good style, good attitude" serves as the foundation for BCBGirls footwear. Striving to showcase the girl within every woman, BCBGirls brings a versatile, chic edge to its designs by uniting European sophistication and American spirit. By designing uniquely fashion-forward, trend-setting styles, BCBGirls fulfills today's modern woman's need for up-to-the-date dress and casual style. |
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All about BCBGirls The French term bon chic, bon genre or BCBG, was first applied in the 80s and translates to ôgood style, good attitude. Now BCBG is synonymous with the chic, trendy and unique line that includes BCBGirls shoes, BCBGirls clothing and BCBGirls watches. Originally designed to bring the sophistication of European fashion to American women, BCBGirls shoes, BCBGirls clothing and BCBGirls watches did just that. Created by Max Azria after moving to the United States from Tunisia, BCBGÆs popularity quickly spread from the west coast to becoming internationally known in the fashion world. BCBGirls shoes, BCBGirls clothing and BCBGirls watches deliver a unique blend of uncompromising fashion. Now you can have glorious style without skimping on all-day comfort. With a variety of different looks, you're bound to find just the right complement to any outfit. Versatile enough for the office and a night out, BCBGirls provides the unlikely combination of mature playfulness in every style. Shop BCBGirls today!
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